What is Multi Level Marketing? How is MLM different from other business models?

21st Oct, 2021

What is MLM?


Multi Level marketing (MLM) is a strategy used by direct sales companies to increase their distributors. This is a strategy where the existing distributors are encouraged to recruit new distributors and expand the network. Multi level marketing in India is quite popular and has been helping a significant set of people grow their network and earn from it.

Network marketing companies are popular because of the scope they offer for people to build out their income and earn their money through it, while they can still pursue their job or career. They offer active and passive income-earning opportunities.

Multi level marketing or MLM companies offer products or services through person-to-person sales. They have an active network of distributors to promote the products, who in turn earn through the sales. MLMs are usually very fast growing and this helps the people in the network grow as the company grows.

How is MLM different from other business models?